In fact, all participants except one were … And then waited for complete strangers to get in to the … Another form of social influence is obedience to authority. They all were facing away from the elevator doors. … Elevator Conformity Experiment by Stephanie Reynoso - Prezi The actors all faced backwards. Inevitably, everyone else who got on ended up also facing the rear so as not to stand out from the rest. The results of Asch's experiment resonate with what we know to be true about the nature of social forces and norms in our lives. 2. One reason for this conformity is a concern about what other people think of us. Conformity has always struck me as a dangerous trait humans exhibit, especially with atrocities including the Holocaust and other pointless genocides part of our history. Just imagine all the behaviors and beliefs you could get tricked into following, via the power of social pressure. Solomon E. Asch was a pioneer in social psychology. In the short video clip titled “Would You Fall For That - Elevator Experiment”, we learned that people conform to the majority rather than risk being alienated from a group. The experiment was developed by sociologist Harold Garfinkel and has become a favorite tool in teaching sociology and psychology students about the strength of social norms and social conformity. Conformity is one effect of the influence of others on our thoughts, feelings, and behaviors. Our experiment is designed to research about the social conformity in elevators. Asch received his Ph.D. from Columbia University in 1932 and went on to perform some famous psychological experiments about conformity in the 1950s. After you enter the elevator, stand with your back toward … Social psychologists have been able to identify two major reasons for conformity. Mini-project 3 – Conformity in the Elevator Project Summary Conformity is defined as an act of yield to group pressure (Crutchfield, 1955). Conformity Flashcards | Quizlet